Mariam Mahmood
Wednesday 31, Jan 2024

Marketing Specialist 

4Direction Properties

Dubai, - United Arab Emirates - 6k to 8k (AED) - Per Month

3 Years Morning Shift Full-Time

Job Details

Category:
Marketing
Career Level:
Experienced (Non-Managerial)
Experience:
3 Years
Required Qualification:
Bachelors degree
Requires Traveling:
No
Salary:
6000 - 8000 AED
Salary Type:
Per Month
Total Vacancies:
1
Skills
outboundinbound marketingadvertisingoptimizationcontent developmentbrand awarenessqualitativequantitativedatafocusbuyingmarketingcustomersalesinternalmarketing campaignscontentlead generationreachtargetsocial mediaemailexecutionmonitoringbrandcampaignsawarenessperformancemediaplatformsemail marketingdesign developmentdigital marketingdevelopmentsocial media marketingonline marketing

Description

Responsibilities:

• Help in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning, advertising, optimization and content development.
• Gain a thorough understanding of our products, standards, and differentiators so that strategies can be developed for more-effective communications and brand awareness.
• Analyse qualitative and quantitative data, with special focus on psychographics and buying trends, to understand how marketing activity leads to customer sales.
• Assist with all internal and external marketing campaigns, producing content for projects and initiatives to enhance lead generation.
• Analyse existing marketing collateral with a critical eye and identify opportunities for improvement.
• Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV, etc.)
• Liaise with all concerned parties to guarantee adequate planning, execution, and monitoring of marketing activities.
• Stay up to date with Market and online trends relevant to the brand for ensuring campaigns and promotions are relevant within each market.
• Maintain awareness on best practice marketing techniques/tools to achieve successful campaigns and promotions.
• Forecast and track trends in marketing and sales, monitor industry statistics and follow trends in trade literature.
• Analysing ad performance and adjusting strategies to improve ROI.
• Creating and managing social media profiles for the organization.
• Planning & running ads with Meta (Facebook/Instagram), Google /YouTube, TikTok, Amazon & LinkedIn.
• Creating and optimizing content for digital channels, including websites, blogs, and social media.
• Discover effective marketing and promotional channels, including media platforms to be used to relay product messages to customers.
• Create innovative marketing campaigns depending on robust data and present the recommendations to management.
• Conduct market research to identify customer trends, competitor offerings and demographic data.
• Developing and executing email marketing campaigns.
• Optimizing website content for search engines.
• Conducting keyword research and implementing on-page and off-page SEO strategies.
• Using analytics tools (e.g., Google Analytics) to track and analyse website and campaign performance.
• Generating reports and providing insights to improve marketing strategies.
• Analysing user behaviour to improve website conversion rates.
• Working collaboratively with other teams (e.g., sales, design, development) to integrate marketing efforts.
• Developing and implementing digital marketing strategies to achieve organizational goals.
Requirements
• Minimum of 3-5 years of experience in UAE (preferably with a real estate or property development)
• Ideally will have a UAE driver's license.
• Expert in English spoken, written and communication.
• Ability to work independently, handle multiple tasks, and prioritize effectively.
• Social Media Marketing and Digital Marketing skills
• Experience in Web Analytics and Online Marketing
• Excellent Communication skills, both written and verbal
• Knowledge of SEO, SEM, and PPC advertising
• Experience in animation design and creation.
• Bachelor's Degree or equivalent in Marketing, Digital Marketing, or related fields
• Website designing & launch.
• Should have graphic designing and video editing experience, knowledge, and skills.

Job Specification

Mariam Mahmood (Recruiter) is in search of talented and motivated individuals for the post of Marketing Specialist in the field of Marketing in one of their office located in Dubai - United Arab Emirates. The ideal candidate should have bachelors degree qualification and atleast 3 years of experience. The position require outbound, inbound marketing, advertising, optimization, content development, brand awareness, qualitative, quantitative, data, focus, buying, marketing, customer, sales, internal, marketing campaigns, content, lead generation, reach, target, social media, email, execution, monitoring, brand, campaigns, awareness, performance, media, platforms, email marketing, design development, digital marketing, development, social media marketing, online marketing mandatory skills. This is a Full-Time morning shift job.Salary vary between 6k to 8k (AED) per month depending upon skills and years of experience candidate got.


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