Data Analyst 

Job Details

Category:

Marketing

Career Level:

Manager (Manager/Supervisor)

Experience:

2 Years

Required Qualification:

Digital Marketing

Requires Traveling:

No

Salary:

Salary Not disclosed

Salary Type:

Per Month

Total Vacancies:

1

Skills

analyticsoptimizationmonitorstrategycampaignsplatformsgoogle adwordsmanagementcheckdataimpactbiddingreviewadvertisingcostperformanceordersearch marketingmakeapplicationmarketingnewslettersadwordshandling

Description

Duties and Responsibilities

• Manage all Paid Search and related platforms (Google Adwords and Analytics)
• Responsible for the management of all accounts and daily optimizations
• Proactively keep check of all KPIs and analyzing data trends and areas of optimization
• Monitor effective benchmarks for measuring the impact of competitors and changes made by bidding tools
• Analyze, review and report on effectiveness of campaigns in an effort to optimize advertising cost per order
• Create well organized reports on PPC performance and order trends
• Manage in-house bidding tools
• Monitor trends in paid search marketing, strategy and make recommendations
• Coordinate with 3rd party application Account Managers on account performance
• Handle miscellaneous marketing tasks such as newsletters

• Bachelor’s degree or higher, preferably in a quantitative field
• Must have experience in Google Adwords, Adwords Editor and Analytics
• Must have advanced MS Excel skills
• Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy
• Strong verbal and written communication skills
• Must have excellent organization skills and must be a multitasker
• Able to work under pressure and meet deadlines
• Good work ethic who's a strong team player - able to provide solid support to manager
• Must be willing to work for long hours and during holidays if needed
• Candidates with experience handling large in-house Adwords accounts is preferable
• Must be amenable to work on shifting schedules including graveyard shift